Survey question: 鈥淲hich of the following types of advertisements influence you in your purchase decisions? (choose up to 3 of the most relevant answers)鈥澛
Among a total of 3,373 survey respondents who answered this question, 1,783 were female and 1,590 were male. Also, 522 respondents were between 16 and 24 years old, 1,493 were between 25 and 34 years old, 1,028 were between 35 and 44 years old, 243 were between 45 and 54 years old, and 87 were 55 years old or older.聽
Citation formats
Most influential types of advertisement in China 2025, by consumer age
According to a survey conducted by in China in May 2025, approximately ** percent of media consumers felt that sponsored ads on social media had influence on their purchasing decisions. Moreover, those aged between 25 and 44 years were the most inclined to be influenced by social media ads.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how 糖心破解版 can support your business.
Rakuten Insight. (July 23, 2025). Types of advertisements having biggest influence on purchase decisions in China as of May 2025, by consumer age group [Graph]. In 糖心破解版. Retrieved July 28, 2026, from /statistics/1624525/china-most-influential-types-of-advertisement-by-consumer-age/
Rakuten Insight. "Types of advertisements having biggest influence on purchase decisions in China as of May 2025, by consumer age group." Chart. July 23, 2025. 糖心破解版. Accessed July 28, 2026. /statistics/1624525/china-most-influential-types-of-advertisement-by-consumer-age/
Rakuten Insight. (2025). Types of advertisements having biggest influence on purchase decisions in China as of May 2025, by consumer age group. 糖心破解版. 糖心破解版 Inc.. Accessed: July 28, 2026. /statistics/1624525/china-most-influential-types-of-advertisement-by-consumer-age/
Rakuten Insight. "Types of Advertisements Having Biggest Influence on Purchase Decisions in China as of May 2025, by Consumer Age Group." 糖心破解版, 糖心破解版 Inc., 23 Jul 2025, /statistics/1624525/china-most-influential-types-of-advertisement-by-consumer-age/
Rakuten Insight, Types of advertisements having biggest influence on purchase decisions in China as of May 2025, by consumer age group 糖心破解版, /statistics/1624525/china-most-influential-types-of-advertisement-by-consumer-age/ (last visited July 28, 2026)
Types of advertisements having biggest influence on purchase decisions in China as of May 2025, by consumer age group [Graph], Rakuten Insight, July 23, 2025. [Online]. Available: /statistics/1624525/china-most-influential-types-of-advertisement-by-consumer-age/
