The annual report on Advertising and Institutional Communication, prepared by the Commission, specifies, at a minimum for each campaign, its amount (including VAT), the contractors awarded the contracts, and, in the case of advertising campaigns, the corresponding media plans.
The campaigns reflected here represent an investment cost exceeding two million U.S. dollars.
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Most Expensive Institutional Advertising Campaigns in Spain 2021
This statistic presents the ranking of institutional advertising campaigns based on investment cost in Spain in 2021. The awareness and promotion campaigns for COVID vaccination by the Secretary of State for Health, an agency of the Ministry of Health, were the most expensive of the referenced year, with an investment cost of approximately ** million U.S. dollars.
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Ministerio de la Presidencia, Relaciones con las Cortes, Memoria Democrática e Igualdad. (June 29, 2021). Ranking of institutional advertising campaigns based on investment cost in Spain in 2021 (in thousands of euros) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1632705/investment-cost-in-institutional-advertising-by-type-of-ministry-spain/
Ministerio de la Presidencia, Relaciones con las Cortes, Memoria Democrática e Igualdad. "Ranking of institutional advertising campaigns based on investment cost in Spain in 2021 (in thousands of euros)." Chart. June 29, 2021. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1632705/investment-cost-in-institutional-advertising-by-type-of-ministry-spain/
Ministerio de la Presidencia, Relaciones con las Cortes, Memoria Democrática e Igualdad. (2021). Ranking of institutional advertising campaigns based on investment cost in Spain in 2021 (in thousands of euros). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1632705/investment-cost-in-institutional-advertising-by-type-of-ministry-spain/
Ministerio de la Presidencia, Relaciones con las Cortes, Memoria Democrática e Igualdad. "Ranking of Institutional Advertising Campaigns Based on Investment Cost in Spain in 2021 (in Thousands of Euros)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Jun 2021, /statistics/1632705/investment-cost-in-institutional-advertising-by-type-of-ministry-spain/
Ministerio de la Presidencia, Relaciones con las Cortes, Memoria Democrática e Igualdad, Ranking of institutional advertising campaigns based on investment cost in Spain in 2021 (in thousands of euros) ÌÇÐÄÆƽâ°æ, /statistics/1632705/investment-cost-in-institutional-advertising-by-type-of-ministry-spain/ (last visited August 05, 2026)
Ranking of institutional advertising campaigns based on investment cost in Spain in 2021 (in thousands of euros) [Graph], Ministerio de la Presidencia, Relaciones con las Cortes, Memoria Democrática e Igualdad, June 29, 2021. [Online]. Available: /statistics/1632705/investment-cost-in-institutional-advertising-by-type-of-ministry-spain/
