The net revenue of free-to-air (FTA) television advertising in Malaysia amounted to around **** million U.S. dollars in 2024, making it the leading type of linear TV advertising in the country. Meanwhile, the net revenue of pay TV reached around **** million U.S. dollars in the same year.Â
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Media Partners Asia. (July 18, 2024). Net revenue of the linear television advertising market in Malaysia in 2024, by type (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1552014/malaysia-linear-tv-advertising-revenue-by-type/
Media Partners Asia. "Net revenue of the linear television advertising market in Malaysia in 2024, by type (in million U.S. dollars)." Chart. July 18, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1552014/malaysia-linear-tv-advertising-revenue-by-type/
Media Partners Asia. (2024). Net revenue of the linear television advertising market in Malaysia in 2024, by type (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1552014/malaysia-linear-tv-advertising-revenue-by-type/
Media Partners Asia. "Net Revenue of The Linear Television Advertising Market in Malaysia in 2024, by Type (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 18 Jul 2024, /statistics/1552014/malaysia-linear-tv-advertising-revenue-by-type/
Media Partners Asia, Net revenue of the linear television advertising market in Malaysia in 2024, by type (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1552014/malaysia-linear-tv-advertising-revenue-by-type/ (last visited July 25, 2026)
Net revenue of the linear television advertising market in Malaysia in 2024, by type (in million U.S. dollars) [Graph], Media Partners Asia, July 18, 2024. [Online]. Available: /statistics/1552014/malaysia-linear-tv-advertising-revenue-by-type/
