Leading marketing techniques that were planned to be implemented next year according to business-to-business (B2B) marketing professionals worldwide as of March 2023, by region
Characteristic
In-person events
Video
Thought leadership
Digital events
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During an early 2023 survey conducted among business-to-business (B2B) marketers worldwide, ** percent of respondents from Latin America stated they planned to use in-person events for their marketing efforts in the upcoming year. For Asia-Pacific professionals, it was thought leadership that led the ranking of top techniques to be implemented in the future, with ** percent choosing it.
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LinkedIn. (June 15, 2023). Leading marketing techniques that were planned to be implemented next year according to business-to-business (B2B) marketing professionals worldwide as of March 2023, by region [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1445197/leading-marketing-techniques-implemented-next-year-b2b-marketing-professionals-worldwide-region/
LinkedIn. "Leading marketing techniques that were planned to be implemented next year according to business-to-business (B2B) marketing professionals worldwide as of March 2023, by region." Chart. June 15, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1445197/leading-marketing-techniques-implemented-next-year-b2b-marketing-professionals-worldwide-region/
LinkedIn. (2023). Leading marketing techniques that were planned to be implemented next year according to business-to-business (B2B) marketing professionals worldwide as of March 2023, by region. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1445197/leading-marketing-techniques-implemented-next-year-b2b-marketing-professionals-worldwide-region/
LinkedIn. "Leading Marketing Techniques That Were Planned to Be Implemented next Year According to Business-to-business (B2b) Marketing Professionals Worldwide as of March 2023, by Region." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Jun 2023, /statistics/1445197/leading-marketing-techniques-implemented-next-year-b2b-marketing-professionals-worldwide-region/
LinkedIn, Leading marketing techniques that were planned to be implemented next year according to business-to-business (B2B) marketing professionals worldwide as of March 2023, by region ÌÇÐÄÆƽâ°æ, /statistics/1445197/leading-marketing-techniques-implemented-next-year-b2b-marketing-professionals-worldwide-region/ (last visited August 01, 2026)
Leading marketing techniques that were planned to be implemented next year according to business-to-business (B2B) marketing professionals worldwide as of March 2023, by region [Graph], LinkedIn, June 15, 2023. [Online]. Available: /statistics/1445197/leading-marketing-techniques-implemented-next-year-b2b-marketing-professionals-worldwide-region/
