During a March 2023 survey among brand marketers in the United States, around ** percent of respondents said what made them the most excited about the usage of artificial intelligence (AI) in marketing was the ability to do faster market research on prospects and customers. On the other hand, *** percent stated they were not excited about AI at all.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Expert(s) (Simon Crawford-Welch, Ph.D.). (July 14, 2023). Benefits of using artificial intelligence (AI) in marketing according to brand marketers in the United States as of March 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1424968/benefits-use-ai-marketing-us/
Expert(s) (Simon Crawford-Welch, Ph.D.). "Benefits of using artificial intelligence (AI) in marketing according to brand marketers in the United States as of March 2023." Chart. July 14, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1424968/benefits-use-ai-marketing-us/
Expert(s) (Simon Crawford-Welch, Ph.D.). (2023). Benefits of using artificial intelligence (AI) in marketing according to brand marketers in the United States as of March 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1424968/benefits-use-ai-marketing-us/
Expert(s) (Simon Crawford-Welch, Ph.D.). "Benefits of Using Artificial Intelligence (Ai) in Marketing According to Brand Marketers in The United States as of March 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 14 Jul 2023, /statistics/1424968/benefits-use-ai-marketing-us/
Expert(s) (Simon Crawford-Welch, Ph.D.), Benefits of using artificial intelligence (AI) in marketing according to brand marketers in the United States as of March 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1424968/benefits-use-ai-marketing-us/ (last visited July 23, 2026)
Benefits of using artificial intelligence (AI) in marketing according to brand marketers in the United States as of March 2023 [Graph], Expert(s) (Simon Crawford-Welch, Ph.D.), July 14, 2023. [Online]. Available: /statistics/1424968/benefits-use-ai-marketing-us/