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Level of attention paid to out-of-home digital billboards according to residents in the United States as of March 2020

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Sources

Release date

August 2020

Region

United States

Survey time period

February 24 to March 4, 2020

Number of respondents

279 respondents

Age group

16 years and older

Special properties

among respondents, who had noticed digital billboards in the past 30 days

Method of interview

Online survey

Supplementary notes

Q: How often do you look at advertising messages on digital billboards?

Citation formats

Level of attention paid to digital billboards in the U.S. in 2020

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 11, 2020

According to a study from 2020 on the attention paid to outdoor digital billboards, ** percent of respondents said that they sometimes looked at digital billboards. At the same time, ** percent stated that they looked at them most of the time.

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Topics

Digital out-of-home advertising worldwideDigital advertising in the U.S.Outdoor advertising worldwideDigital advertising in Latin AmericaProgrammatic advertising in the United States
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