During an April 2024 survey among adults in the United States, approximately ** percent reported responding to place-based digital out-of-home (DOOH) advertising. Around ** percent said they watched an advertised show on TV, while ** percent stated visiting an advertised restaurant. According to the same study, over ** percent of U.S. adults noticing a directional DOOH ad and visiting the business ended up making a purchase.
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OAAA (@YourOAAA). (April 25, 2024). Leading actions taken in response to place-based digital out-of-home (DOOH) advertising among online adults in the United States as of April 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/1590390/actions-taken-place-based-dooh-adults-united-states/
OAAA (@YourOAAA). "Leading actions taken in response to place-based digital out-of-home (DOOH) advertising among online adults in the United States as of April 2024." Chart. April 25, 2024. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/1590390/actions-taken-place-based-dooh-adults-united-states/
OAAA (@YourOAAA). (2024). Leading actions taken in response to place-based digital out-of-home (DOOH) advertising among online adults in the United States as of April 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/1590390/actions-taken-place-based-dooh-adults-united-states/
OAAA (@YourOAAA). "Leading Actions Taken in Response to Place-based Digital Out-of-home (Dooh) Advertising among Online Adults in The United States as of April 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Apr 2024, /statistics/1590390/actions-taken-place-based-dooh-adults-united-states/
OAAA (@YourOAAA), Leading actions taken in response to place-based digital out-of-home (DOOH) advertising among online adults in the United States as of April 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1590390/actions-taken-place-based-dooh-adults-united-states/ (last visited August 03, 2026)
Leading actions taken in response to place-based digital out-of-home (DOOH) advertising among online adults in the United States as of April 2024 [Graph], OAAA (@YourOAAA), April 25, 2024. [Online]. Available: /statistics/1590390/actions-taken-place-based-dooh-adults-united-states/