In 2024, digital out-of-home (DOOH) advertising spending in China amounted to approximately *** billion U.S. dollars, making it the leading market worldwide. The United States and the United Kingdom followed with around *** billion and *** billion dollars, respectively. alone attracted over ** billion ad dollars for OOH media in 2024; therefore, it was the world's top OOH region by ad expenditure.
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World Out of Home Organization. (June 27, 2025). Leading digital out-of-home (DOOH) advertising markets worldwide in 2024, by ad spending (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1499085/dooh-markets-ad-spending-worldwide/
World Out of Home Organization. "Leading digital out-of-home (DOOH) advertising markets worldwide in 2024, by ad spending (in billion U.S. dollars)." Chart. June 27, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1499085/dooh-markets-ad-spending-worldwide/
World Out of Home Organization. (2025). Leading digital out-of-home (DOOH) advertising markets worldwide in 2024, by ad spending (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1499085/dooh-markets-ad-spending-worldwide/
World Out of Home Organization. "Leading Digital Out-of-home (Dooh) Advertising Markets Worldwide in 2024, by Ad Spending (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Jun 2025, /statistics/1499085/dooh-markets-ad-spending-worldwide/
World Out of Home Organization, Leading digital out-of-home (DOOH) advertising markets worldwide in 2024, by ad spending (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1499085/dooh-markets-ad-spending-worldwide/ (last visited July 23, 2026)
Leading digital out-of-home (DOOH) advertising markets worldwide in 2024, by ad spending (in billion U.S. dollars) [Graph], World Out of Home Organization, June 27, 2025. [Online]. Available: /statistics/1499085/dooh-markets-ad-spending-worldwide/
