Asking *** respondents, who had noticed digital street-level displays in the last ** days, a study from 2020 on the level of attention paid to outdoor advertising in the United States, found that ** percent of respondents looked at street-level displays all the time. Further ** percent of respondents stated that they looked at them most of the time, while nine percent said they almost never looked at this format.
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OAAA, & Nielsen. (August 31, 2020). Level of attention paid to digital out-of-home street-level displays according to residents in the United States as of March 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1171251/digital-street-level-displays-ooh-advertising-attention-united-states/
OAAA, und Nielsen. "Level of attention paid to digital out-of-home street-level displays according to residents in the United States as of March 2020." Chart. August 31, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1171251/digital-street-level-displays-ooh-advertising-attention-united-states/
OAAA, Nielsen. (2020). Level of attention paid to digital out-of-home street-level displays according to residents in the United States as of March 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1171251/digital-street-level-displays-ooh-advertising-attention-united-states/
OAAA, and Nielsen. "Level of Attention Paid to Digital Out-of-home Street-level Displays According to Residents in The United States as of March 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Aug 2020, /statistics/1171251/digital-street-level-displays-ooh-advertising-attention-united-states/
OAAA & Nielsen, Level of attention paid to digital out-of-home street-level displays according to residents in the United States as of March 2020 ÌÇÐÄÆƽâ°æ, /statistics/1171251/digital-street-level-displays-ooh-advertising-attention-united-states/ (last visited August 05, 2026)
Level of attention paid to digital out-of-home street-level displays according to residents in the United States as of March 2020 [Graph], OAAA, & Nielsen, August 31, 2020. [Online]. Available: /statistics/1171251/digital-street-level-displays-ooh-advertising-attention-united-states/
