A study from 2020 on the attention paid to mobile digital billboards, found that ** percent of respondents said that they looked at the mobile digital billboards most of the time. At the same time, percent of respondents stated that they almost never looked at them.
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OAAA, & Nielsen. (August 31, 2020). Level of attention paid to digital out-of-home mobile billboards according to residents in the United States as of March 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1171198/mobile-digital-billboards-out-of-home-advertising-attention-united-states/
OAAA, und Nielsen. "Level of attention paid to digital out-of-home mobile billboards according to residents in the United States as of March 2020." Chart. August 31, 2020. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1171198/mobile-digital-billboards-out-of-home-advertising-attention-united-states/
OAAA, Nielsen. (2020). Level of attention paid to digital out-of-home mobile billboards according to residents in the United States as of March 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1171198/mobile-digital-billboards-out-of-home-advertising-attention-united-states/
OAAA, and Nielsen. "Level of Attention Paid to Digital Out-of-home Mobile Billboards According to Residents in The United States as of March 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Aug 2020, /statistics/1171198/mobile-digital-billboards-out-of-home-advertising-attention-united-states/
OAAA & Nielsen, Level of attention paid to digital out-of-home mobile billboards according to residents in the United States as of March 2020 ÌÇÐÄÆƽâ°æ, /statistics/1171198/mobile-digital-billboards-out-of-home-advertising-attention-united-states/ (last visited August 03, 2026)
Level of attention paid to digital out-of-home mobile billboards according to residents in the United States as of March 2020 [Graph], OAAA, & Nielsen, August 31, 2020. [Online]. Available: /statistics/1171198/mobile-digital-billboards-out-of-home-advertising-attention-united-states/
