Money-saving benefits were the leading feature making consumers join a loyalty program worldwide in 2025 across all age groups, increasing strongly with age. Nearly ** percent of consumers aged 18-20 years valued the benefit, against ** percent of those aged above 60. Younger audiences, especially those aged 26-30, showed higher interest in personalized offersÂ
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Antavo. (February 26, 2026). Leading features that make consumers join a loyalty program worldwide in 2025, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 14, 2026, from /statistics/1660996/valuable-features-loyalty-programs-worldwide-age/
Antavo. "Leading features that make consumers join a loyalty program worldwide in 2025, by age group." Chart. February 26, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 14, 2026. /statistics/1660996/valuable-features-loyalty-programs-worldwide-age/
Antavo. (2026). Leading features that make consumers join a loyalty program worldwide in 2025, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 14, 2026. /statistics/1660996/valuable-features-loyalty-programs-worldwide-age/
Antavo. "Leading Features That Make Consumers Join a Loyalty Program Worldwide in 2025, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 26 Feb 2026, /statistics/1660996/valuable-features-loyalty-programs-worldwide-age/
Antavo, Leading features that make consumers join a loyalty program worldwide in 2025, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1660996/valuable-features-loyalty-programs-worldwide-age/ (last visited July 14, 2026)
Leading features that make consumers join a loyalty program worldwide in 2025, by age group [Graph], Antavo, February 26, 2026. [Online]. Available: /statistics/1660996/valuable-features-loyalty-programs-worldwide-age/