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Source
Release date
November 2022
Region
Australia
Survey time period
November 2022
Number of respondents
2,868 respondents
Age group
18 years and older
Special properties
nationally representative sample of the Australian population
Supplementary notes
Survey of 116 loyalty programs Australians are members of, including domestic programs and programs operating internationally.
Loyalty programs included in the study span across various categories including: airlines, hotels & car hire, beauty, entertainment, restaurants, fashion & homewares, supermarkets & grocery, petrol, banking, insurance, energy & telco, and other general.
Only the top 13 preferred loyalty program benefits are displayed.
Multiple responses were possible.
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