During a global 2024 survey among professionals at fashion, lifestyle, and beauty brands, **** percent of respondents said they were planning on running Black Friday campaigns that year, while **** percent said they were planning on running Cyber Monday campaigns.
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Launchmetrics. (October 23, 2024). Share of fashion, lifestyle, and beauty professionals planning on running Black Friday and Cyber Monday campaigns as of September 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1552219/brands-black-friday-cyber-monday-campaigns-worldwide/
Launchmetrics. "Share of fashion, lifestyle, and beauty professionals planning on running Black Friday and Cyber Monday campaigns as of September 2024 ." Chart. October 23, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1552219/brands-black-friday-cyber-monday-campaigns-worldwide/
Launchmetrics. (2024). Share of fashion, lifestyle, and beauty professionals planning on running Black Friday and Cyber Monday campaigns as of September 2024 . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1552219/brands-black-friday-cyber-monday-campaigns-worldwide/
Launchmetrics. "Share of Fashion, Lifestyle, and Beauty Professionals Planning on Running Black Friday and Cyber Monday Campaigns as of September 2024 ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Oct 2024, /statistics/1552219/brands-black-friday-cyber-monday-campaigns-worldwide/
Launchmetrics, Share of fashion, lifestyle, and beauty professionals planning on running Black Friday and Cyber Monday campaigns as of September 2024 ÌÇÐÄÆƽâ°æ, /statistics/1552219/brands-black-friday-cyber-monday-campaigns-worldwide/ (last visited July 27, 2026)
Share of fashion, lifestyle, and beauty professionals planning on running Black Friday and Cyber Monday campaigns as of September 2024 [Graph], Launchmetrics, October 23, 2024. [Online]. Available: /statistics/1552219/brands-black-friday-cyber-monday-campaigns-worldwide/
