As of November 2023, approximately ** percent of adults surveyed in the United States reported favoring the use of artificial intelligence (AI) in advertising to reduce overall costs so they pay a lower price for the advertised product or service. Around ** percent supported the usage of AI to generate the background image of an ad, but only ** percent approved of its use to create a model or person in an ad. According to the same study, social media and TV ranked among U.S. consumers' favorite channels to receive personalized ads.
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Yahoo. (February 28, 2024). Most accepted cases of use of artificial intelligence (AI) in advertising according to adults in the United States as of November 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1459481/acceptance-ai-advertising-united-states/
Yahoo. "Most accepted cases of use of artificial intelligence (AI) in advertising according to adults in the United States as of November 2023." Chart. February 28, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1459481/acceptance-ai-advertising-united-states/
Yahoo. (2024). Most accepted cases of use of artificial intelligence (AI) in advertising according to adults in the United States as of November 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1459481/acceptance-ai-advertising-united-states/
Yahoo. "Most Accepted Cases of Use of Artificial Intelligence (Ai) in Advertising According to Adults in The United States as of November 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Feb 2024, /statistics/1459481/acceptance-ai-advertising-united-states/
Yahoo, Most accepted cases of use of artificial intelligence (AI) in advertising according to adults in the United States as of November 2023 ÌÇÐÄÆƽâ°æ, /statistics/1459481/acceptance-ai-advertising-united-states/ (last visited July 28, 2026)
Most accepted cases of use of artificial intelligence (AI) in advertising according to adults in the United States as of November 2023 [Graph], Yahoo, February 28, 2024. [Online]. Available: /statistics/1459481/acceptance-ai-advertising-united-states/
