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Common uses of artificial intelligence (AI) according to marketers in the United States as of July 2024

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Source

Release date

July 2024

Region

United States

Survey time period

2024

Number of respondents

1,062 respondents

Special properties

among marketing and advertising professionals

Method of interview

Online survey

Supplementary notes

The source does not specify the survey type or dates. The presented survey date is the date of release.

Multiple answers were possible.

Citation formats

Common application of AI among marketers in the U.S. 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, May 23, 2025

During a 2024 survey carried out among advertising and marketing professionals in the United States, ** percent of respondents stated they used artificial intelligence (AI) to reduce manual task time. Another ** percent said it was used to focus more on important tasks, focus more on tasks they love, and become more productive, respectively.

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Statistics on " Artificial intelligence (AI) use in marketing in the United States "

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Overview

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AI use cases in the marketing industry

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Marketer insights

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Consumer insights

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Topics

Artificial intelligence (AI) use in marketing in the United StatesDigital advertising in the U.S.Digital video advertising and marketing in the U.S.Artificial intelligence (AI) worldwideMarketing technology
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