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Quality of personalized experiences according to marketers and consumers worldwide as of January 2022

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Sources

Release date

April 2022

Region

Worldwide

Survey time period

December 2021 and January 2022

Number of respondents

7,500*

Method of interview

Online survey

Supplementary notes

* Among respondents, 3,450 are leading B2C decision makers in key enterprises, 4,500 are consumers.

Citation formats

Quality of personalized experiences according to global marketers & consumers 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 27, 2022
According to a survey conducted among B2C marketers and consumers worldwide in December 2021 and January 2022, ** percent of marketers said they thought they provided good or excellent personalized experiences, while ** percent of consumers said they received good or excellent personalized experiences from brands.
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Marketing personalization worldwideContent marketingData usage in marketing and advertisingArtificial intelligence (AI) use in marketing Marketing worldwide
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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