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E-mail marketing return on investment (ROI) improve rates according to marketers in selected countries worldwide as of December 2024

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Source

Release date

January 2025

Region

Worldwide

Survey time period

2024

Number of respondents

>130

Special properties

email marketers, email developers, email designers, deliverability experts

Method of interview

Email survey

Supplementary notes

The survey date and methodology are not fully disclosed. 

Citation formats

ROI improve rates in e-mail marketing campaigns worldwide 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 6, 2025

In 2024, nearly ** percent of marketing professionals reported a *** time improvement rate in their e-mail marketing campaigns' return on investment (ROI) rates. Another **** percent marked a times larger ROI rate, whereas **** percent of marketers noticed no ROI improvement.

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Statistics on " Email marketing worldwide "

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Other statistics that may interest you Email marketing worldwide

Overview

4

Usage

7

Metrics & effectiveness

8

Marketing personalization and AI

4

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Topics

E-mail marketing worldwideContent marketingE-mail usage in the United StatesMarketing personalization worldwideDigital advertising worldwide
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Access limited to Free Statistics. Premium Statistics are not included.
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per month, billed annually 1
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