| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Sources
Release date
October 2015
Region
North America
Survey time period
July and August 2015
Number of respondents
307 respondents
Special properties
among B2C marketers
Method of interview
Email survey
Supplementary notes
This question was phrased by the source as follows: "How effective are the following tactics that you use?"
Percentages shown represent marketers who rated each tactic a 4 or 5 on a 5-point scale where 5 = 鈥渧ery effective鈥 and 1 = 鈥渘ot at all effective.鈥
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