In 2024, the leading product category on TikTok Shop in the United States was the health segment. That year, health products grew by percent, based on year-over-year Gross Merchandise Value (GMV) growth. Automotive and motorcycles ranked second, with a GMV growth of roughly ±è±ð°ù³¦±ð²Ô³Ù.Ìý
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Momentum Works Pte. (December 31, 2024). Fastest growing product categories on TikTok Shop in the United States in 2024, by GMV year-over-year growth [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1559424/us-tiktok-yoy-growth-by-product-category/
Momentum Works Pte. "Fastest growing product categories on TikTok Shop in the United States in 2024, by GMV year-over-year growth." Chart. December 31, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1559424/us-tiktok-yoy-growth-by-product-category/
Momentum Works Pte. (2024). Fastest growing product categories on TikTok Shop in the United States in 2024, by GMV year-over-year growth. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1559424/us-tiktok-yoy-growth-by-product-category/
Momentum Works Pte. "Fastest Growing Product Categories on Tiktok Shop in The United States in 2024, by Gmv Year-over-year Growth." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Dec 2024, /statistics/1559424/us-tiktok-yoy-growth-by-product-category/
Momentum Works Pte, Fastest growing product categories on TikTok Shop in the United States in 2024, by GMV year-over-year growth ÌÇÐÄÆƽâ°æ, /statistics/1559424/us-tiktok-yoy-growth-by-product-category/ (last visited July 31, 2026)
Fastest growing product categories on TikTok Shop in the United States in 2024, by GMV year-over-year growth [Graph], Momentum Works Pte, December 31, 2024. [Online]. Available: /statistics/1559424/us-tiktok-yoy-growth-by-product-category/
