According to a survey conducted by in September 2024, whether the product is made from natural ingredients was one of the top priorities for both women and men in China when selecting cosmetic products, with over ** percent of respondents choosing it. Notably, ** percent of female respondents said they would consider whether a product has a moisturizing effect, while only ** percent of male respondents gave this answer.
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Rakuten Insight. (January 28, 2025). Leading factors to consider when buying cosmetic products among consumers in China as of September 2024, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1553511/china-priorities-when-buying-cosmetic-products-by-gender/
Rakuten Insight. "Leading factors to consider when buying cosmetic products among consumers in China as of September 2024, by gender." Chart. January 28, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1553511/china-priorities-when-buying-cosmetic-products-by-gender/
Rakuten Insight. (2025). Leading factors to consider when buying cosmetic products among consumers in China as of September 2024, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1553511/china-priorities-when-buying-cosmetic-products-by-gender/
Rakuten Insight. "Leading Factors to Consider When Buying Cosmetic Products among Consumers in China as of September 2024, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Jan 2025, /statistics/1553511/china-priorities-when-buying-cosmetic-products-by-gender/
Rakuten Insight, Leading factors to consider when buying cosmetic products among consumers in China as of September 2024, by gender ÌÇÐÄÆƽâ°æ, /statistics/1553511/china-priorities-when-buying-cosmetic-products-by-gender/ (last visited August 01, 2026)
Leading factors to consider when buying cosmetic products among consumers in China as of September 2024, by gender [Graph], Rakuten Insight, January 28, 2025. [Online]. Available: /statistics/1553511/china-priorities-when-buying-cosmetic-products-by-gender/
