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Distribution of the online market for color cosmetics products in China in 2024, by price range

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Sources

Release date

March 2025

Region

China

Survey time period

2024

Supplementary notes

One yuan equals approximately 0.14 U.S. dollars and 0.12 euros (as of April 2025). 

Citation formats

Breakdown of online makeup market in China 2024, by price range

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 29, 2025

In 2024, makeup products priced below 100 yuan accounted for nearly ** percent of the online color cosmetics market in China. Meanwhile, products that cost between 100 and 300 yuan made up over ** percent of the market. Low-end products dominated China's online makeup market.

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Statistics on " Cosmetics market in China "

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Overview of cosmetics market in China

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Skincare

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Color cosmetics

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Toiletries & other personal care products

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Consumer perspective

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Imports and exports

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Topics

Cosmetics market in ChinaLuxury goods market in ChinaCosmetics industryGlobal prestige/luxury cosmetics Cosmetics in the Asia-Pacific region
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