A 2025 survey about the consumption of micro-dramas in China found that ** percent of respondents spent between ** and ** yuan on watching such bite-sized content online. Overall, the paying rate of ultra-short TV dramas was up by *** percentage points to **** percent.
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Miaozhen Systems. (April 24, 2025). Average costs spent on watching micro-dramas in China as of February 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1540243/china-average-consumer-expenditure-on-micro-short-dramas/
Miaozhen Systems. "Average costs spent on watching micro-dramas in China as of February 2025." Chart. April 24, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1540243/china-average-consumer-expenditure-on-micro-short-dramas/
Miaozhen Systems. (2025). Average costs spent on watching micro-dramas in China as of February 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1540243/china-average-consumer-expenditure-on-micro-short-dramas/
Miaozhen Systems. "Average Costs Spent on Watching Micro-dramas in China as of February 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 24 Apr 2025, /statistics/1540243/china-average-consumer-expenditure-on-micro-short-dramas/
Miaozhen Systems, Average costs spent on watching micro-dramas in China as of February 2025 ÌÇÐÄÆƽâ°æ, /statistics/1540243/china-average-consumer-expenditure-on-micro-short-dramas/ (last visited July 20, 2026)
Average costs spent on watching micro-dramas in China as of February 2025 [Graph], Miaozhen Systems, April 24, 2025. [Online]. Available: /statistics/1540243/china-average-consumer-expenditure-on-micro-short-dramas/
