Douyin, the original Chinese version of TikTok launched by Bytedance, stayed as the leader in China’s short-formed video landscape. In a 2025 survey, the app secured a usage rate of almost ** percent among Chinese respondents. Over ** percent of respondents reported using Kuaishou, Xiaohongshu, or WeChat Channels.
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iiMedia Research. (June 22, 2025). Usage rate of popular short video apps in China as of June 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1617395/china-leading-short-video-apps-by-penetration-rate/
iiMedia Research. "Usage rate of popular short video apps in China as of June 2025." Chart. June 22, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1617395/china-leading-short-video-apps-by-penetration-rate/
iiMedia Research. (2025). Usage rate of popular short video apps in China as of June 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1617395/china-leading-short-video-apps-by-penetration-rate/
iiMedia Research. "Usage Rate of Popular Short Video Apps in China as of June 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Jun 2025, /statistics/1617395/china-leading-short-video-apps-by-penetration-rate/
iiMedia Research, Usage rate of popular short video apps in China as of June 2025 ÌÇÐÄÆƽâ°æ, /statistics/1617395/china-leading-short-video-apps-by-penetration-rate/ (last visited July 28, 2026)
Usage rate of popular short video apps in China as of June 2025 [Graph], iiMedia Research, June 22, 2025. [Online]. Available: /statistics/1617395/china-leading-short-video-apps-by-penetration-rate/
