The number of short video users in China experienced a sharp rise in the last few years. As of June 2025, the userbase surpassed the *** billion mark, which means about **** percent of the Chinese internet users had engaged with such bite-seized content.
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CNNIC. (July 21, 2025). Number of short video users in China from 2018 to June 2025 (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1005629/china-short-video-user-number/
CNNIC. "Number of short video users in China from 2018 to June 2025 (in millions)." Chart. July 21, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1005629/china-short-video-user-number/
CNNIC. (2025). Number of short video users in China from 2018 to June 2025 (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1005629/china-short-video-user-number/
CNNIC. "Number of Short Video Users in China from 2018 to June 2025 (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Jul 2025, /statistics/1005629/china-short-video-user-number/
CNNIC, Number of short video users in China from 2018 to June 2025 (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1005629/china-short-video-user-number/ (last visited July 20, 2026)
Number of short video users in China from 2018 to June 2025 (in millions) [Graph], CNNIC, July 21, 2025. [Online]. Available: /statistics/1005629/china-short-video-user-number/
