According to a survey on social media advertising conducted by in July 2023, approximately ** percent of female respondents and ** percent of male respondents in Vietnam expressed their willingness to view sponsored advertisements on social media platforms due to the attraction of good offers or discounts. Meanwhile, ** percent of respondents from both genders preferred not to view any advertisements.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Rakuten Insight. (August 2, 2023). Willingness to view sponsored advertisements on social media platforms among consumers in Vietnam as of July 2023, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1405048/vietnam-willingness-to-view-sponsored-social-media-advertising-by-gender/
Rakuten Insight. "Willingness to view sponsored advertisements on social media platforms among consumers in Vietnam as of July 2023, by gender." Chart. August 2, 2023. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1405048/vietnam-willingness-to-view-sponsored-social-media-advertising-by-gender/
Rakuten Insight. (2023). Willingness to view sponsored advertisements on social media platforms among consumers in Vietnam as of July 2023, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1405048/vietnam-willingness-to-view-sponsored-social-media-advertising-by-gender/
Rakuten Insight. "Willingness to View Sponsored Advertisements on Social Media Platforms among Consumers in Vietnam as of July 2023, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Aug 2023, /statistics/1405048/vietnam-willingness-to-view-sponsored-social-media-advertising-by-gender/
Rakuten Insight, Willingness to view sponsored advertisements on social media platforms among consumers in Vietnam as of July 2023, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1405048/vietnam-willingness-to-view-sponsored-social-media-advertising-by-gender/ (last visited August 05, 2026)
Willingness to view sponsored advertisements on social media platforms among consumers in Vietnam as of July 2023, by gender [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: /statistics/1405048/vietnam-willingness-to-view-sponsored-social-media-advertising-by-gender/