| Characteristic | 16-24 years | 25-34 years | 35-44 years | 45-54 years | Over 55 years |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
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Source
Source
In cooperation with
Rakuten Insight
Release date
August 2023
More information
Region
Vietnam
Survey time period
July 13 to 31, 2023
Number of respondents
2,311 respondents
Age group
16 years and older
Special properties
among respondents who view sponsored ads on social media
Method of interview
Online survey
Supplementary notes
The survey question was: "What kind of social media ads do you find most impactful? (choose all that apply)"
The survey was conducted among respondents of the following age groups:
16-24 years: 683 respondents
25-34 years: 851 respondents
35-44 years: 545 respondents
45-54 years: 149 respondents
55 and older: 83 respondents
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