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Leading reasons among online consumers for participating in live shopping events in Australia as of April 2023

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Source

Release date

May 2023

Region

Australia

Survey time period

April 2023

Number of respondents

317*

Age group

18-65 years

Special properties

respondents are Australian residents that shop online at least every couple months and use social media at least a few times a month

Supplementary notes

Original survey question: For which of the following reasons do you participate/have you participated in a live commerce shopping event?

*Conducted among respondents who said they had already participated or currently participate in live stream shopping events.

Respondents could choose up to three answers.

Only the top five reasons are represented.

Citation formats

Reasons for participating in live shopping events Australia 2023

Published by
F. Watty,
Jun 12, 2023
A survey conducted among Australian online consumers in revealed that over of respondents engaged in a live commerce event in order to buy products online. Almost ** percent of those surveyed said they participated in live shopping to discover new brands or products.
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Statistics on " Social commerce in Australia "

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Global overview

6

Social media usage

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Social commerce usage

5

Social buyer behavior

5

Trend: live commerce

5

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Topics

Social commerce in AustraliaInternet in AustraliaLivestream commerceSocial commerceE-commerce in Australia
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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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