| Characteristic | 16 to 24 years | 25 to 34 years | 35 to 44 years | 45 to 54 years | 55+ years |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
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Source
In cooperation with
Rakuten Insight
Release date
March 2023
Region
Indonesia
Survey time period
February 9 to 28, 2023
Number of respondents
1,218 respondents
Age group
16 years and older
Special properties
among those who have not made any purchases on social media before
Method of interview
Online survey
Supplementary notes
Original question: " If you have not purchased anything on social media, why not? (choose up to 3 of the most relevant answers)"
Age breakdown of respondents:
16-24 years: 305
25-34 years: 381
35-44 years: 311
45-54 years: 169
55 years+: 52
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