According to a survey on social commerce conducted by in Indonesia in 2023, approximately ** percent of respondents between 25 and 34 years answered that they used TikTok for purchases during the last 12 months. The same survey indicated that around ** percent of Indonesian consumers regularly shopped on social media.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Rakuten Insight. (March 15, 2023). Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023, by age [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/1373664/indonesia-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. "Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023, by age." Chart. March 15, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/1373664/indonesia-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. (2023). Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023, by age. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/1373664/indonesia-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. "Most Commonly Used Social Media Platform for Purchases during The Last 12 Months in Indonesia as of February 2023, by Age." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Mar 2023, /statistics/1373664/indonesia-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight, Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023, by age ÌÇÐÄÆƽâ°æ, /statistics/1373664/indonesia-social-media-platforms-used-for-social-commerce-by-age/ (last visited August 02, 2026)
Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023, by age [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: /statistics/1373664/indonesia-social-media-platforms-used-for-social-commerce-by-age/
