According to a survey conducted in Thailand on reasons for purchasing items via social commerce in February 2025, the majority of the respondents stated that it was due to the ease of purchase. In comparison, ** percent indicated that the advertisement on social media was convincing.
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Rakuten Insight. (March 27, 2025). Reasons for purchasing products on social commerce among consumers in Thailand as of February 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1375632/thailand-reasons-for-using-social-commerce/
Rakuten Insight. "Reasons for purchasing products on social commerce among consumers in Thailand as of February 2025." Chart. March 27, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1375632/thailand-reasons-for-using-social-commerce/
Rakuten Insight. (2025). Reasons for purchasing products on social commerce among consumers in Thailand as of February 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1375632/thailand-reasons-for-using-social-commerce/
Rakuten Insight. "Reasons for Purchasing Products on Social Commerce among Consumers in Thailand as of February 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Mar 2025, /statistics/1375632/thailand-reasons-for-using-social-commerce/
Rakuten Insight, Reasons for purchasing products on social commerce among consumers in Thailand as of February 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1375632/thailand-reasons-for-using-social-commerce/ (last visited July 23, 2026)
Reasons for purchasing products on social commerce among consumers in Thailand as of February 2025 [Graph], Rakuten Insight, March 27, 2025. [Online]. Available: /statistics/1375632/thailand-reasons-for-using-social-commerce/