According to a survey on social commerce conducted by in 2023, approximately ** percent of respondents answered that they used TikTok for purchases during the last 12 months. The same survey indicated that around ** percent of Indonesian consumers regularly shopped on social media.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Rakuten Insight. (March 15, 2023). Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1373651/indonesia-social-media-platforms-used-for-social-commerce/
Rakuten Insight. "Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023." Chart. March 15, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1373651/indonesia-social-media-platforms-used-for-social-commerce/
Rakuten Insight. (2023). Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1373651/indonesia-social-media-platforms-used-for-social-commerce/
Rakuten Insight. "Most Commonly Used Social Media Platform for Purchases during The Last 12 Months in Indonesia as of February 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Mar 2023, /statistics/1373651/indonesia-social-media-platforms-used-for-social-commerce/
Rakuten Insight, Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023 ÌÇÐÄÆƽâ°æ, /statistics/1373651/indonesia-social-media-platforms-used-for-social-commerce/ (last visited July 29, 2026)
Most commonly used social media platform for purchases during the last 12 months in Indonesia as of February 2023 [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: /statistics/1373651/indonesia-social-media-platforms-used-for-social-commerce/
