According to a survey on social commerce conducted by in Singapore in 2025, approximately ** percent of respondents answered that they used TikTok for purchases during the last 12 months. The same survey indicated that around ** percent of Singaporean consumers regularly shopped on social media.
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Rakuten Insight. (March 27, 2025). Most commonly used social media platform for purchases during the last 12 months in Singapore as of February 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1374977/singapore-social-media-platforms-used-for-social-commerce/
Rakuten Insight. "Most commonly used social media platform for purchases during the last 12 months in Singapore as of February 2025." Chart. March 27, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1374977/singapore-social-media-platforms-used-for-social-commerce/
Rakuten Insight. (2025). Most commonly used social media platform for purchases during the last 12 months in Singapore as of February 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1374977/singapore-social-media-platforms-used-for-social-commerce/
Rakuten Insight. "Most Commonly Used Social Media Platform for Purchases during The Last 12 Months in Singapore as of February 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Mar 2025, /statistics/1374977/singapore-social-media-platforms-used-for-social-commerce/
Rakuten Insight, Most commonly used social media platform for purchases during the last 12 months in Singapore as of February 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1374977/singapore-social-media-platforms-used-for-social-commerce/ (last visited July 31, 2026)
Most commonly used social media platform for purchases during the last 12 months in Singapore as of February 2025 [Graph], Rakuten Insight, March 27, 2025. [Online]. Available: /statistics/1374977/singapore-social-media-platforms-used-for-social-commerce/