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Reasons to not purchase something on social media in Indonesia as of February 2023, by gender

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Source

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Release date

March 2023

Region

Indonesia

Survey time period

February 9 to 28, 2023

Number of respondents

1,218 respondents

Age group

16 years and older

Special properties

among those who have not made any purchases on social media before

Method of interview

Online survey

Supplementary notes

Original question: "If you have not purchased anything on social media, why not? (choose up to 3 of the most relevant answers)"

The survey was conducted among 550 female and 668 male respondents.

Citation formats

Main drivers for not making purchases on social media Indonesia 2023, by gender

Published by
F. Watty,
Mar 21, 2023
According to a survey on social commerce conducted by in Indonesia in 2023, around ** percent of female and ** percent of male respondents stated that they had not made any purchases on social media because they preferred to purchase items from the official website or physical store. The same survey indicated that around ** percent of Indonesian consumers regularly shopped on social media.
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