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Leading brands on Instagram in the United States in 2021, by number of influencers (in 1,000s)

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Source

Release date

January 2022

Region

United States

Survey time period

2021

Supplementary notes

The source defines an influencer as an account with more than 1,000 followers.

Citation formats

Most talked about brands on Instagram in the U.S. 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 28, 2025
The most talked about brand on Instagram in the United States in 2021 was department store chain Target, with thousand influencers mentioning it. Global technology platform LTK (formerly LIKEToKNOW.it) came in second with influencers mentioning it, while Amazon secured third place with thousand.
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