According to a survey on social marketing in China conducted in April 2021, the conversion rate on social media platforms averaged at ** percent. The most prominent player was Douyin, with a conversion rate of ** percent during the measured period.
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Miaozhen Systems, & 199IT, & China Advertising Association. (January 13, 2022). Conversion rate on selected social media platforms in China as of April 2021 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1307851/china-social-media-conversion-rate/
Miaozhen Systems, und 199IT, und China Advertising Association. "Conversion rate on selected social media platforms in China as of April 2021." Chart. January 13, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1307851/china-social-media-conversion-rate/
Miaozhen Systems, 199IT, China Advertising Association. (2022). Conversion rate on selected social media platforms in China as of April 2021. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1307851/china-social-media-conversion-rate/
Miaozhen Systems, and 199IT, and China Advertising Association. "Conversion Rate on Selected Social Media Platforms in China as of April 2021." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 13 Jan 2022, /statistics/1307851/china-social-media-conversion-rate/
Miaozhen Systems & 199IT & China Advertising Association, Conversion rate on selected social media platforms in China as of April 2021 ÌÇÐÄÆÆ½â°æ, /statistics/1307851/china-social-media-conversion-rate/ (last visited July 24, 2026)
Conversion rate on selected social media platforms in China as of April 2021 [Graph], Miaozhen Systems, & 199IT, & China Advertising Association, January 13, 2022. [Online]. Available: /statistics/1307851/china-social-media-conversion-rate/