Figures refer to the number of posts mentioning the brand on the following social media platforms, Douyin, Kuaishou, Xiaohongshu, Bilibili, Weibo, and WeChat Official Account.
Citation formats
Popular cosmetics brands on social media in China 2023
French luxury house ** and Chinese beauty company were the most popular cosmetics brands on the main social media platforms in China. In March 2023, the two brands were mentioned in over * posts each on platforms like Douyin and Weibo.
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QuestMobile. (April 25, 2023). Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 30, 2026, from /statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
QuestMobile. "Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s)." Chart. April 25, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 30, 2026. /statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
QuestMobile. (2023). Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 30, 2026. /statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
QuestMobile. "Number of Social Media Posts on Major Cosmetics Brands in China in March 2023 (in 1,000s)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Apr 2023, /statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
QuestMobile, Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s) ÌÇÐÄÆƽâ°æ, /statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/ (last visited July 30, 2026)
Number of social media posts on major cosmetics brands in China in March 2023 (in 1,000s) [Graph], QuestMobile, April 25, 2023. [Online]. Available: /statistics/1395619/china-popular-cosmetics-brands-on-social-media-by-posts/
