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Product categories recommended by digital influencers purchased most often in Brazil as of November 2021

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Sources

Release date

February 2022

Region

Brazil

Survey time period

October 29 to November 3, 2021

Number of respondents

1,500 respondents

Citation formats

Categories with the most effective influencer marketing in Brazil 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 16, 2022
During a survey carried out in Brazil in late 2021, ** percent of responding internet users stated that they had purchased an item of clothing recommended by a digital influencer. Clothing was the product category most often purchased following such a recommendation.
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