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Digital display advertising challenges according to enterprise marketers in the United States as of September 2023

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Sources

Release date

October 2023

Region

United States

Survey time period

as of September 2023

Number of respondents

170 respondents

Special properties

marketers who work for companies with 500 or more employees

Citation formats

Digital display advertising challenges in the U.S. 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 16, 2023

During a 2023 survey, ** percent of responding enterprise marketers from the United States named ad fraud and invalid traffic one of the most significant challenges regarding digital display advertising. Measuring accurate return-on-investment (ROI) and performance metrics ranked first, mentioned by ** percent of respondents.

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Statistics on " Digital display advertising in the United States "

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Other statistics that may interest you Digital display advertising in the United States

Overview

7

Devices

8

Largest industries

5

Marketer insights

7

Consumer insights

5

Trends

8

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Topics

Display advertising in the U.S.Digital retail media advertising in the United StatesDigital advertising in the U.S.Programmatic advertising in the UKDigital advertising formats in the U.S.
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
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per month, billed annually 1
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  • Premium Statistics

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