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Return on investment (ROI) of advertising campaigns in selected media in the United States in 2023
Return on investment (ROI) of ad campaigns in selected media in the U.S. in 2023
In 2023, direct mail's return on investment (ROI) outperformed all other presented channels with an average of *** percent. Email and paid search advertising rounded up the top three with ROIs of ** and ** percent, respectively.
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* For commercial use only
Basic Account
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Access limited to Free Statistics. Premium Statistics are not included.
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
SeQuel Response. (February 29, 2024). Return on investment (ROI) of advertising campaigns in selected media in the United States in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1325858/campaign-roi-of-selected-media/
SeQuel Response. "Return on investment (ROI) of advertising campaigns in selected media in the United States in 2023." Chart. February 29, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1325858/campaign-roi-of-selected-media/
SeQuel Response. (2024). Return on investment (ROI) of advertising campaigns in selected media in the United States in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1325858/campaign-roi-of-selected-media/
SeQuel Response. "Return on Investment (Roi) of Advertising Campaigns in Selected Media in The United States in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Feb 2024, /statistics/1325858/campaign-roi-of-selected-media/
SeQuel Response, Return on investment (ROI) of advertising campaigns in selected media in the United States in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1325858/campaign-roi-of-selected-media/ (last visited July 28, 2026)
Return on investment (ROI) of advertising campaigns in selected media in the United States in 2023 [Graph], SeQuel Response, February 29, 2024. [Online]. Available: /statistics/1325858/campaign-roi-of-selected-media/
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