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Distribution of digital advertising spending in the United Kingdom (UK) in 2024, by format
Distribution of digital advertising spending in the UK 2024, by format
In 2024, paid search was the largest digital advertising format in the United Kingdom (UK), accounting for ** percent of total digital ad spend, followed by video display with ** percent and standard display with ** percent. In total, digital advertising generated ** billion British pounds in the UK in 2024.
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The Media Leader. (April 29, 2025). Distribution of digital advertising spending in the United Kingdom (UK) in 2024, by format [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/257148/distribution-of-online-advertising-spending-in-the-uk-by-type/
The Media Leader. "Distribution of digital advertising spending in the United Kingdom (UK) in 2024, by format." Chart. April 29, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/257148/distribution-of-online-advertising-spending-in-the-uk-by-type/
The Media Leader. (2025). Distribution of digital advertising spending in the United Kingdom (UK) in 2024, by format. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/257148/distribution-of-online-advertising-spending-in-the-uk-by-type/
The Media Leader. "Distribution of Digital Advertising Spending in The United Kingdom (Uk) in 2024, by Format." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Apr 2025, /statistics/257148/distribution-of-online-advertising-spending-in-the-uk-by-type/
The Media Leader, Distribution of digital advertising spending in the United Kingdom (UK) in 2024, by format ÌÇÐÄÆƽâ°æ, /statistics/257148/distribution-of-online-advertising-spending-in-the-uk-by-type/ (last visited July 31, 2026)
Distribution of digital advertising spending in the United Kingdom (UK) in 2024, by format [Graph], The Media Leader, April 29, 2025. [Online]. Available: /statistics/257148/distribution-of-online-advertising-spending-in-the-uk-by-type/
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