During a late 2023 survey carried out among working-age consumers from the United Kingdom (UK), roughly ** percent of respondents stated they started their online shopping journey on search engines. Approximately ** percent said they started their journeys on marketplaces.
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Attest. (January 17, 2024). Media/platforms where consumers started their online shopping journeys in the United Kingdom as of November 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1459922/platform-start-online-shopping-uk/
Attest. "Media/platforms where consumers started their online shopping journeys in the United Kingdom as of November 2023." Chart. January 17, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1459922/platform-start-online-shopping-uk/
Attest. (2024). Media/platforms where consumers started their online shopping journeys in the United Kingdom as of November 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1459922/platform-start-online-shopping-uk/
Attest. "Media/Platforms Where Consumers Started Their Online Shopping Journeys in The United Kingdom as of November 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Jan 2024, /statistics/1459922/platform-start-online-shopping-uk/
Attest, Media/platforms where consumers started their online shopping journeys in the United Kingdom as of November 2023 ÌÇÐÄÆƽâ°æ, /statistics/1459922/platform-start-online-shopping-uk/ (last visited July 21, 2026)
Media/platforms where consumers started their online shopping journeys in the United Kingdom as of November 2023 [Graph], Attest, January 17, 2024. [Online]. Available: /statistics/1459922/platform-start-online-shopping-uk/
