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Leading digital retail media networks in Europe in 2024, by advertising revenue (in million U.S. dollars)

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Sources

Release date

February 2024

Region

Europe

Survey time period

February 2024

Special properties

forecast / businesses based in Russia and Turkey not included

Citation formats

Leading digital retail media networks in Europe 2024, by ad revenue

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 18, 2025

In 2024, Amazon was the largest digital retail media network in Europe, having generated **** billion U.S. dollars in advertising revenue. The first domestic network in the ranking belonged to Zalando, an apparel and beauty retailer from Germany, on place three, with an ad revenue of approximately *** million dollars. European digital retail media market was estimated at roughly ** billion euros or ** billion U.S. dollars in 2024.

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Statistics on " Digital retail media advertising in Europe "

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Other statistics that may interest you Digital retail media advertising in Europe

Overview

8

Major players

8

Buy-side marketer insights

7

Germany

6

France

5

United Kingdom

8

Sell-side marketer insights

6

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Topics

Digital retail media advertising in EuropeAmazonDigital retail media advertising in the United StatesDigital retail media advertising worldwideDigital retail media advertising in the UK
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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For single users
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Talk to sales for pricing
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