Most helpful artificial intelligence (AI) applications in the creation, management, or distribution of organizations' content and creative assets according to marketers in the United States and the United Kingdom as of November 2025
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
The chart is not accessible to screen readers. Please switch to the table view to access the data.
You need a ÌÇÐÄÆƽâ°æ Account for unlimited access
During a late 2025 survey among content marketers in the United States and the United Kingdom, approximately ** percent of respondents said artificial intelligence (AI) would be most helpful in the creation, management, and/or distribution of their companies' content and creative assets by streamlining reviews and approvals. Around ** percent mentioned smart searches to find assets fast, while ** percent cited content reuse recommendations to avoid duplication.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Canto. (January 13, 2026). Most helpful artificial intelligence (AI) applications in the creation, management, or distribution of organizations' content and creative assets according to marketers in the United States and the United Kingdom as of November 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1660535/ai-impact-content-volume/
Canto. "Most helpful artificial intelligence (AI) applications in the creation, management, or distribution of organizations' content and creative assets according to marketers in the United States and the United Kingdom as of November 2025." Chart. January 13, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1660535/ai-impact-content-volume/
Canto. (2026). Most helpful artificial intelligence (AI) applications in the creation, management, or distribution of organizations' content and creative assets according to marketers in the United States and the United Kingdom as of November 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1660535/ai-impact-content-volume/
Canto. "Most Helpful Artificial Intelligence (Ai) Applications in The Creation, Management, or Distribution of Organizations' Content and Creative Assets According to Marketers in The United States and The United Kingdom as of November 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Jan 2026, /statistics/1660535/ai-impact-content-volume/
Canto, Most helpful artificial intelligence (AI) applications in the creation, management, or distribution of organizations' content and creative assets according to marketers in the United States and the United Kingdom as of November 2025 ÌÇÐÄÆƽâ°æ, /statistics/1660535/ai-impact-content-volume/ (last visited July 15, 2026)
Most helpful artificial intelligence (AI) applications in the creation, management, or distribution of organizations' content and creative assets according to marketers in the United States and the United Kingdom as of November 2025 [Graph], Canto, January 13, 2026. [Online]. Available: /statistics/1660535/ai-impact-content-volume/
