According to a survey among healthcare marketers released in the second quarter of 2025 in the United States, respondents reported spending, on average, **** percent of their employers' marketing budgets on professional meetings and/or conferences. Social media and paid digital advertising followed with **** and **** percent, respectively.
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Medical Marketing & Media. (April 1, 2025). Distribution of healthcare companies' marketing budgets in the United States in 2025, by channel [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/275460/us-health-care-companies-distribution-of-marketing-budget-by-channel/
Medical Marketing & Media. "Distribution of healthcare companies' marketing budgets in the United States in 2025, by channel." Chart. April 1, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/275460/us-health-care-companies-distribution-of-marketing-budget-by-channel/
Medical Marketing & Media. (2025). Distribution of healthcare companies' marketing budgets in the United States in 2025, by channel. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/275460/us-health-care-companies-distribution-of-marketing-budget-by-channel/
Medical Marketing & Media. "Distribution of Healthcare Companies' Marketing Budgets in The United States in 2025, by Channel." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Apr 2025, /statistics/275460/us-health-care-companies-distribution-of-marketing-budget-by-channel/
Medical Marketing & Media, Distribution of healthcare companies' marketing budgets in the United States in 2025, by channel ÌÇÐÄÆÆ½â°æ, /statistics/275460/us-health-care-companies-distribution-of-marketing-budget-by-channel/ (last visited August 06, 2026)
Distribution of healthcare companies' marketing budgets in the United States in 2025, by channel [Graph], Medical Marketing & Media, April 1, 2025. [Online]. Available: /statistics/275460/us-health-care-companies-distribution-of-marketing-budget-by-channel/