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Impact of artificial intelligence (AI) on organizations' content volume according to marketers in the United States and the United Kingdom as of November 2025

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Sources

Release date

January 2026

Region

United Kingdom, United States

Survey time period

November 2025

Number of respondents

434 respondents

Special properties

among marketing professionals involved in the production, management, and/or strategy of their employers' content and creative assets

Method of interview

Online survey

Citation formats

AI's impact on organizations' content volume in the U.S. & the UK 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 8, 2026

During a late 2025 survey among content marketers in the United States and the United Kingdom, approximately ** percent of respondents reported a moderate increase in the volume of the content produced by their companies due to artificial intelligence (AI). Another ** percent said AI's impact led to a significant rise in content volume, while **** percent of participants stated that they did not use AI.

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Topics

Large language models (LLMs)Artificial intelligence (AI) worldwideGenerative artificial intelligence (AI)Artificial intelligence (AI) adoption, risks, and challengesArtificial intelligence (AI) in labor and productivity
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Access limited to Free Statistics. Premium Statistics are not included.
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per month, billed annually 1
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