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Primary targets for content marketers in the United States as of January 2026, by business size

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Sources

Release date

March 2026

Region

United States

Survey time period

January 2026

Number of respondents

459*

Special properties

among content marketers

Supplementary notes

* According to the source, 76% of respondents worked at organizations with up to 500 employees, and 24% at organizations with over 500 employees.

The source does not specify the survey type.

Citation formats

Primary targets for content marketers in the U.S. 2026, by business size

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 17, 2026

During an early 2026 survey among content marketers in the United States, around ** percent of respondents working at organizations with over 500 employees selected traditional search engines as their primary target; large language models (LLMs) ranked second, chosen by ** percent. Among participants working at companies with up to 500 employees, people/users topped the ranking, cited by ** percent of those respondents.

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