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Leading concerns among programmatic advertising experts worldwide as of July 2024

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Sources

Release date

August 2024

Region

Worldwide

Survey time period

July 2024

Number of respondents

100 respondents

Special properties

among programmatic experts

Supplementary notes

Multiple answers were permitted.

Citation formats

Leading programmatic ad concerns worldwide 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 23, 2024

During a 2024 survey, programmatic experts named brand safety and suitability as the leading cause for concern in their work. The deprecation of third-party cookies - abandoned by Google in late July 2024 - ranked second, named by ** percent of respondents.

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Statistics on " Programmatic advertising worldwide "

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Other statistics that may interest you Programmatic advertising worldwide

Overview

8

Regional data

4

Leading markets

7

Players

8

Connected TV (CTV)

6

Digital out-of-home (DOOH)

5

Marketer insights

6

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Topics

Programmatic advertising worldwideDigital retail media advertising worldwideAdvertising worldwideProgrammatic advertising in the UKMobile advertising and marketing worldwide
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Access limited to Free Statistics. Premium Statistics are not included.
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