Japanese consumers were unlikely to share poor experiences they had with a product or service, according to a survey conducted in 2025. While **Â percent of respondents did not tell anyone about dissatisfying experiences with a company, family and friends were the most likely to hear about the feedback among those who tended to share it.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Qualtrics. (November 7, 2025). Forms of consumer feedback after having a bad experience with a company in Japan as of the 3rd quarter of 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/1459894/japan-consumer-action-after-bad-experience/
Qualtrics. "Forms of consumer feedback after having a bad experience with a company in Japan as of the 3rd quarter of 2025." Chart. November 7, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/1459894/japan-consumer-action-after-bad-experience/
Qualtrics. (2025). Forms of consumer feedback after having a bad experience with a company in Japan as of the 3rd quarter of 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/1459894/japan-consumer-action-after-bad-experience/
Qualtrics. "Forms of Consumer Feedback after Having a Bad Experience with a Company in Japan as of The 3rd Quarter of 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Nov 2025, /statistics/1459894/japan-consumer-action-after-bad-experience/
Qualtrics, Forms of consumer feedback after having a bad experience with a company in Japan as of the 3rd quarter of 2025 ÌÇÐÄÆƽâ°æ, /statistics/1459894/japan-consumer-action-after-bad-experience/ (last visited July 22, 2026)
Forms of consumer feedback after having a bad experience with a company in Japan as of the 3rd quarter of 2025 [Graph], Qualtrics, November 7, 2025. [Online]. Available: /statistics/1459894/japan-consumer-action-after-bad-experience/
