According to a survey conducted in 2023, about ** percent of Gen Z beauty shoppers worldwide agreed with the statement "I shop around for products offering the best value". Meanwhile, about ** percent agreed that only premium beauty products are truly effective.
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McKinsey & Company. (May 22, 2023). Leading habits among Gen Z beauty shoppers worldwide in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1388745/leading-habits-among-gen-z-beauty-shoppers-globally/
McKinsey & Company. "Leading habits among Gen Z beauty shoppers worldwide in 2023." Chart. May 22, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1388745/leading-habits-among-gen-z-beauty-shoppers-globally/
McKinsey & Company. (2023). Leading habits among Gen Z beauty shoppers worldwide in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1388745/leading-habits-among-gen-z-beauty-shoppers-globally/
McKinsey & Company. "Leading Habits among Gen Z Beauty Shoppers Worldwide in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 May 2023, /statistics/1388745/leading-habits-among-gen-z-beauty-shoppers-globally/
McKinsey & Company, Leading habits among Gen Z beauty shoppers worldwide in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1388745/leading-habits-among-gen-z-beauty-shoppers-globally/ (last visited August 01, 2026)
Leading habits among Gen Z beauty shoppers worldwide in 2023 [Graph], McKinsey & Company, May 22, 2023. [Online]. Available: /statistics/1388745/leading-habits-among-gen-z-beauty-shoppers-globally/
