In 2026, around ** percent of Gen Z consumers in the United States stated that TikTok was their main social media platform for beauty product and trend discovery. A higher share of ** percent of Gen Z consumers stated the same in the United Kingdom. Instagram ranked second in both nations.
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Kyra. (April 22, 2026). Leading social media platforms for discovering beauty products and trends among Gen Z in the United States and the United Kingdom in 2026 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/1480523/main-social-media-for-beauty-inspiration-among-gen-z-in-the-us-and-uk/
Kyra. "Leading social media platforms for discovering beauty products and trends among Gen Z in the United States and the United Kingdom in 2026." Chart. April 22, 2026. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/1480523/main-social-media-for-beauty-inspiration-among-gen-z-in-the-us-and-uk/
Kyra. (2026). Leading social media platforms for discovering beauty products and trends among Gen Z in the United States and the United Kingdom in 2026. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/1480523/main-social-media-for-beauty-inspiration-among-gen-z-in-the-us-and-uk/
Kyra. "Leading Social Media Platforms for Discovering Beauty Products and Trends among Gen Z in The United States and The United Kingdom in 2026." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Apr 2026, /statistics/1480523/main-social-media-for-beauty-inspiration-among-gen-z-in-the-us-and-uk/
Kyra, Leading social media platforms for discovering beauty products and trends among Gen Z in the United States and the United Kingdom in 2026 ÌÇÐÄÆƽâ°æ, /statistics/1480523/main-social-media-for-beauty-inspiration-among-gen-z-in-the-us-and-uk/ (last visited August 06, 2026)
Leading social media platforms for discovering beauty products and trends among Gen Z in the United States and the United Kingdom in 2026 [Graph], Kyra, April 22, 2026. [Online]. Available: /statistics/1480523/main-social-media-for-beauty-inspiration-among-gen-z-in-the-us-and-uk/
